A TXT record, as the abbreviation implies, is a record, which keeps info in human-readable form and not code. It can be created for a domain or a subdomain for various purposes. Search engines, for instance, have different ways of verifying that you are the owner of a certain domain and one of them is by creating a TXT record with unique text which they provide and that you need to use as the record value. The very same verification method is being employed by some analytics platforms that check the traffic to your websites as well. Of course, in this situation the content of the record is going to be read by a robot, but it'll still be in human-readable form. A TXT record is furthermore employed when you enable the so-called SPF protection for your e-mails in order to protect them from being forged. In this case, the record contains data showing that a particular electronic message is sent from a trusted and authorized mail server. You can use a TXT record for any sort of other information as well, just like your company details, for example.